16 excellent students from 9 different courses at the Mediacollege Amsterdam, have joined forces on behalf of MediaBites Amsterdam, 180Amsterdammers and Bridgizz, and made the impossible possible. In 6 weeks, they built an app that connects Amsterdammers and celebrates the city of Amsterdam in honor of our Mayor, Van der Laan: WE AR Amsterdam.

Van der Laan isn’t just the Mayor of Amsterdam but also the ‘father’ of the app. WE AR Amsterdam; A virtual pixel artwork made by and for the city that is view-able in Augmented Reality from various places in the city. Everyone can leave a message or drawing through the app.

This is our way of endorsing the mission of Mayor van der Laan: bringing together and connecting residents of Amsterdam irrespective of culture, origin or social class.
The canvas is infinite and will keep on going forever. Just like the city of Amsterdam!

The students are already supported by various companies, well-known Amsterdammers, politicians and Amsterdam citizens.

Launch during Mediabites Festival

Thursday, May 18, the WE AR app will be launched during MediaBites Amsterdam – the festival where young talent, innovation and technology will be launched. Friday 19th May at 17.00, the app will be presented personally to Alderman Simone Kukenheim.

The time-lapse of the first week’s creating process of the artwork will be presented to Mayor Van der Laan in June.

For more information check out: http://we-ar.amsterdam/